Archive for July, 2012
Show Support for Breast Oasis to Help Women in Your Community
Jul 26th
As a practice manager or physician, you understand the importance of building positive relationships with both business and non-profit organizations in your community. Show your support for charitable organizations by donating your time, services, money, or just promoting awareness about an organization that really resonates with you and your practice.
One organization that may interest you is Breast Oasis, a non-profit charitable organization dedicated to providing women who may not be able to afford them, with clean, certified, gently used bras. This organization collects gently used bras to donate them to women in need. The organization also works with companies and organizations such as Mentor, the Battered Women’s Shelter of Summit and Medina Counties, and Bloomingdales to support its mission.
Breast Oasis was founded by Ohio based plastic surgeon Dr. John Pedersen upon his realization that many breast surgery patients were throwing away perfectly good bras following their procedures. Dr. Pedersen and his team at Akron Plastic Surgeons created Breast Oasis as an outlet for women to connect with one another and help those in need by donating their gently used bras.
In order for women to donate, Breast Oasis has created various destinations for women to send in their new or gently used bras including retail drop boxes as well as their website www.breastoasis.org. Upon receipt, the bras are collected, inspected, laundered, packaged into gift bags and then distributed to women in need.
Get in touch with one of the affiliates around the country to find out how you can support this organization’s mission!
This organization relies on the generosity of its affiliates and individual donors to meet its goals and provides several options for donation. Your practice could:
- Collect donations on behalf of Breast Oasis and take the items to a local affiliate
- Send charitable donations in the mail with a postage-paid shipping envelope
- Make a monetary donation online
- Give your staff the day off to donate time as volunteers at an affiliate in your area
- Attend or promote some of the Breast Oasis events held throughout the year
Ready to help? Visit www.breastoasis.org or call 1-877-GIVE-066 to find out how your practice can get involved!
Facebook, Facetime and Skype Drive Demand for Facial Plastic Surgery
Jul 18th
Several recent studies suggest that facial plastic surgery and cosmetic enhancements are becoming increasingly popular among heavy social media users. Plastic surgeons are reporting that people are now more self-conscious after seeing candid pictures on Facebook photos and even Skype’s iChat video chat feature.
Dr. Schaffner from New York City recently interviewed with Jezebel.com about this emerging trend and states, “With a good degree of frequency, people will come in and say, ‘I saw myself in the mirror but I didn’t really notice it until I saw myself on Facebook or on my iPhone or iPad’…When you look in the mirror you’re seeing a mirror image of yourself. But when you see yourself on social media, you’re seeing yourself the way the world sees you.”
Popular facial plastic surgery procedures include the ‘Lifestyle Lift’, a minimally invasive facelift that is performed under local anesthesia. Other options may include dermal fillers, lip-plumping injections, Botox, and chin implants. Tina Consorti is one patient who underwent a procedure because she didn’t like the way she looked on the Skype video chat web screen. She said that her flaws seemed amplified. She tells Betabeat.com, “I felt like I had a double chin…Going on Skype or FaceTime you definitely see it — it looks twice as big as it normally is. I just wanted a nice clean look when I’m conversing with someone on Skype.”
Demand for chin augmentation procedures has increased dramatically in the past couple of years, and rhinoplasty, fillers, and mini-facelifts may soon be part of this growing trend.
Do you think social media is driving demand for facial plastic surgery procedures? Share your thoughts in the comments below.
More content you may be interested in:
Welcome to the NEW LocateADoc.com! Two Special Offers for Our Clients
Jul 12th
We’re excited to announce the official launch of LocateADoc.com, a premier physician directory and lead management portal!
PracticeDock clients are already enjoying the innovative new interface and platform, and can see their enhanced doctor profiles. We invite you to take a look around the new site and explore the doctor profiles, resources section, and before and after galleries.
The team behind LocateADoc.com has completely rebuilt the site from the ground up and we’re thrilled to have you be a part of it! In addition to the brand new site for patients, we’ve enhanced the PracticeDock interface to provide you with even more tools to manage your listing and presence on LocateADoc.com.
The LocateADoc.com lead management portal in PracticeDock has been updated to include:
- Details about what the patient searched for to find you
- Webpage they came from (your gallery, profile, main directory, search engine, etc.)
- Complete patient contact information
- Time frame in which they are looking to have the procedure/treatment performed
- Pre-qualification lead details such as patients height, weight, and whether they smoke
- Custom email templates to respond to each patient lead
- Quality control: track the time frame in which the lead was opened and responded to
- Download all leads to an excel file for future marketing
- Track your return on investment and cost per lead
We’re also excited to announce TWO special offers for current and new clients.
SPECIAL OFFER for Current Clients: Rates will increase in July but you can lock in your current rate NOW by renewing your subscription for one or more years. Give us a call at 866-364-5039.
SPECIAL OFFER for New/Past Clients: Lock in current/renewal rates right now! Sign up before July 15 and you can lock in your current rates. Call us at 866-364-5039 today!
Talk to one of our PracticeDock online marketing specialists to lock in your rate or learn more about the new LocateADoc.com.
More content you may be interested in:
- Add a FREE doctor listing on the NEW LocateADoc.com and get 2 FREE patient leads!
- Need Help Marketing Your Practice Online?
- Reporters Looking for Medical Experts
- How to Differentiate Yourself from the Competition: Expert Tips
- Google Chrome is the #1 Browser in the World
FREE Webinar: How to Turn Your Phone Calls into Profits
Jul 5th
Join us for the FREE Webinar: How to Turn Your Phone Calls into Profits
Did you know that 20 to 30 percent of potential new patients are lost during the first phone call to your practice? We’ve found that 9 out of 10 practice offices have poorly-trained front desk staff who can’t convert those inbound calls into consultations, and fail to meet the patient’s needs. You could be losing thousands of dollars in missed revenue!
Join us for a FREE webinar, “How to Turn Your Phone Calls Into Profits“, co-sponsored by PracticeDock and Cosmetic Image Marketing now ON-Demand
This one-hour webinar will provide you with essential tips and advice for training your staff to convert those callers the first time. We’ll show you how your staff can make the right impression with every call and tell you which skills your staff needs to bring that caller into your doors.
Your staff needs your help and physicians, practice managers, and front desk staff are invited to attend this event!
You and your team will learn how to:
- Answer patient inquiries more effectively – and book more appointments as a result
- Handle pricing questions smoothly
- How to ask for the appointment
- How to sound more like a professional and less like a pushy salesperson
- Treat patients the way they need to be treated
BONUS: The first 50 people to register will receive a free laminated phone guide: 5 Phone Fixes to Double Your Conversions
Free marketing consultations, contact one of our PracticeDock online marketing specialists.
More content you may be interested in:
- Need Help Marketing Your Practice Online?
- Reporters Looking for Medical Experts
- How to Differentiate Yourself from the Competition: Expert Tips
- Google Chrome is the #1 Browser in the World
- Use Call Tracking to Measure Results of Social Media Campaigns
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