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The Science of Pricing: Pricing Strategies to Increase Your Sales [Infographic]

What’s the best price for your products and services?

Choosing the right price for your product can make you get a headache. Pick a low price and you?ll earn too little from your sales, pick a high price and you?ll sell only a few products.

Well, to tell the truth, it?s even more complex than this. For example, do you know that having a single price instead of a few pricing plans will make you lose money?

Do you know that having a free plan will make you lose money?

And more important, do you want to increase your income?

 

The following infographic will show you 7 of the best pricing strategies that will make your sales go up.

 

Originally published by http://www.blog-growth.com

Public Relations / Interview Opportunities for Doctors – April 2013

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Looking for Dermatologists, Plastic Surgeons, and Estheticians for an Article: “Skin Care Secrets”:

Name: Sally Muxlow
Email: query-306z@helpareporter.net

Media Outlet: Health Affairs
Deadline: 9:00 PM MST – 24 April

Query: Skin Care counters are chock full of wisdom and beauty secrets but is this information really valid? We want to hear from the experts what these non-professionals don’t tell you and what a consumer should really know.

Requirements: We are limiting this to Dermatologists, Plastic Surgeons, and Estheticians.

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Seeking physicians for article about incontinence in adults 50+

Name: Shannon Philpott

Email: query-2zvz@helpareporter.net
Media Outlet: Mom.Me
Deadline: 5:00 PM CST – 22 April

Query: I’m writing an article about incontinence in adults 50+. Please feel free to e-mail responses to the outline below or contact me for an interview. I’m on a tight deadline. Please contact me by Monday, April 22nd at 5 p.m. CST.

Ideas/Concepts/Questions for the article: The article is focused on encouraging activities and healthy living for adults 50+ dealing with incontinence.

1) How can adults cope with incontinence while continuing to live an active lifestyle? (We’d like to tackle both the physical and emotional aspects) 2) We’d like to provide a list of 10 things adults 50+ can do while struggling with incontinence. What would you suggest? Please provide rationale for each suggestion. (Primarily, we want to frame this as 10 things you don’t have to give up while coping with incontinence) 3) Please provide some tips for traveling with incontinence. 4) Please provide a brief bio or title and a website/link to your business/practice if you have one.

Any additional input/anecdotes are welcome.

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Howcast.com Seeking Psychiatrist or Psychologist Specializing in Schizophrenia in the NYC area:

Name: Erica Magaril

Email: query-2zyi@helpareporter.net
Media Outlet: Howcast.com and Affiliates
Deadline: 7:00 PM EST – 23 April

Query: Howcast.com is seeking a psychiatrist or psychologist in the greater New York area for an educational video on understanding schizophrenia. Howcast has been showing millions of users how to do just about anything with our award-winning how-to videos, produced by our talented filmmakers. Our new video will provide an expert overview and explanation of schizophrenia. On camera experience is encouraged but not required. Sample topics include: Symptoms of Schizophrenia, How to Treat Schizophrenia, How Schizophrenia Is Diagnosed, Medications for Schizophrenia, etc. If interested, please email erica@howcast.com. Please include all contact information, and a brief description of your qualifications, as well as a recent photo.

Requirements: Must be based in the greater New York area

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Guest Authors Needed for “Your Health Journal”

Submitted By: Len Saunders
Title: Author
Media Outlet: Your Health Journal
Deadline: Ongoing

Respond here: http://www.reporterconnection.com/index.php?p=pubse_response_query&qid=22411

A national health journal is looking for guest authors to post on health matters – diet, nutrition, obesity, exercise, fitness, supplements, weight training, jogging, walking…and most health topics. Authors can be doctors, nurses, fitness experts, nutritionists, dietitians, athletes, parents, or teachers. If this interests you, please respond to this query with your topic. From there, you will be sent the website’s writer’s guidelines to begin your process. You may also plug your website in your bio. If interested, we will send you our writer’s guidelines. Look forward to hearing from you.

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Dr. Oz Medical Talk Show Is Currently Seeking MALE Gynecologists!

If you are a male gyno we want to hear from you!

Please email: tvtalk2010@gmail.com with the following information:

Full Name:

Contact Number:

City / State:

Updated CV:

Recent Photo:

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Article Summary: Natural Ways to Treat Infertility

Reporter Name: Jennifer Nelson Mother Nature Network
Email: query-2yc7@helpareporter.net
Media Outlet: Mother Nature Network
Deadline: 5:00 PM EST – 4 April

Query: For a an article on natural fertility treatments, I’m looking for experts to speak about some alternative medicine practices in treating infertility, including acupuncture, Chinese herbs, botanicals, anthroposophic medicine, mind-body practices, fertility yoga … and any other complementary therapies.

Would love to talk with Naturopaths who practice these treatments.

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National Health Journal looking for Health Role Models for a webinar series “Role model in You”:

Submitted By: Len Saunders
Media Outlet: National Health Journal
Respond: http://www.reporterconnection.com/index.php?p=pubse_response_query&qid=22359

Deadline: Ongoing

In need of more candidates for our continuing web series, ‘The Role Model In You.’ The Role Model In You series discusses who influenced YOU as a child with regards to healthy lifestyle, the impact they had in your life, and the message they conveyed to you. Our past guests have included doctors, soccer stars, Super Bowl champions, NBA players, Olympic Gold Medalists, entrepreneurs, celebrities, and just regular people looking to share their story. You will also be given the opportunity to promote your website. I promise to include every response ‘over time’ on the blog. You will be notified when your Q & A goes live. No pitches needed here. Thanks.

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Examiner.com looking to interview someone about Unique Spa Treatments:

Name: Marie Sarantakis
Email: query-2xyl@helpareporter.net

Media Outlet: Examiner.com
Deadline: 12:00 PM EST – 1 April

Query: Have you tried a unique spa treatment? Something that you, or your friends, considered to be weird or bizarre. We want to hear from you. Briefly describe the procedure, where you had it done, and what the results were. The more details, the better.

Requirements: Please include your name and location if you would like to be named in the article.

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Prevention Magazine (Online) looking to interview alternative med practitioner or certified acupuncturist to comment on dry needle trend:

Name: Stephanie Castillo

Email: query-2y02@helpareporter.net
Media Outlet: Prevention – Online
Deadline: 11:00 AM EST – 1 April

Query: Hello! I’m currently reporting on the new pain-relieving trend dry needles (http://ow.ly/jzQ3J), and if it’s something Prevention should consider. Specifically, I’d love an expert to simplify dry needles (what they are and do), how they differ from acupuncture, and/or if it’s worth it. Plus, 3-4 suggestions on other alternative pain-relieving methods to consider, e.g.,
cupping, tai chi, etc. Many thanks!

Requirements: MD, ND

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Public Relations / Interview Opportunities for Doctors – March 2013

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Working Mother magazine is looking to interview a Dermatologist that specializes in eczema in children:

Name: Andrea Stanley
Email: query-2xx8@helpareporter.net

Media Outlet: Working Mother
Deadline: 11:00 AM EST – 2 April

Query: Looking for a dermatologist that can answer a few questions about recognizing eczema in children and tips on how to treat it.

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Working Mother magazine is looking to interview a Pediatrician specializing in adolescents:

Name: Andrea Stanley
Email: query-2xx7@helpareporter.net

Media Outlet: Working Mother
Deadline: 12:00 PM EST – 1 April

Query: Looking for a pediatrician that can provide tips on teenagers and talking to them about shaving.

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Bullett Magazine looking to interview doctors who have clients in rock & roll:

Name: Luke McKenna
Email: query-2xwg@helpareporter.net

Media Outlet: Bullett Magazine http://bullettmedia.com/
Deadline: 7:00 PM EST – 9 April

Query: I’m searching for “rock docs”, or health professionals who regularly deal with musicians and other performers–especially pre-show. It’s for a profile interview, so the more interesting experiences/stories the better.

Requirements: Doctors, nurses and anyone else who provides this type of care regularly. Preferably working in New York or other major US cities.

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Qualified dermatologist needed for an article in the The Sun (British newspaper)

Name: Christina Earle
Email: query-2xwt@helpareporter.net

Media Outlet: The Sun (British newspaper)
Deadline: 12:00 PM GMT – 29 March

Query: I’m looking for a qualified dermatologist who can share their thoughts about collagen coffee.

Will drinking it every day make a difference to the suppleness of the skin? How safe is it? What will it do, if anything? What happens to the firmness of the skin over the time and is there anything we can do to help keep it firm? Do anti-aging creams etc work?

Need about 200 words Don’t worry if (s)he goes over cos I can edit it. Also need a high res colour head and shoulders shot of him/her too, plus info about where (s)he’s from/representing for the the credit. Can plug books if (s)he’s an author, clinics or institutions in the piece.

I need comment written and edited ASAP. Please get in touch if you represent someone or are someone who can do this. It’s for Britain’s most read newspaper, The Sun, so is great exposure to a UK audience.

Requirements: Words needed ASAP

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Expertbeacon.com is looking to interview Orthodontics Experts:

Submitted By: Tim Nats
MediaOutlet: ExpertBeacon
Deadline: Ongoing

ExpertBeacon is expanding its Health and Wellness category and seeking Orthodontics experts to collaborate on topics, including, but not limited to, getting braces for children and adults, nutrition while having braces, invisalign, and anything having to do with orthodontics in general. This can include orthodontists, dentists, endodontists, etc., those in the academic area, and any of those who have a qualified expertise on the subject. On the website, each expert will get attribution as a contributing collaborator and their profile information published. There is no fee to participate.

Respond To This Listing: http://www.reporterconnection.com/index.php?p=pubse_response_query&qid=22333

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National publication/news site plastic surgeons to comment on the uptick in women wanting the Kate Middleton nose:

Name: Gina Roberts-Grey

Email: query-2xk6@helpareporter.net
Media Outlet: National publication/news site
Deadline: 7:00 PM EST – 26 March

Query: I’m looking for plastic surgeons who have seen an uptick of female patients wanting rhinoplasty or other cosmetic procedures in order to have the “Kate Middleton nose.”

This is for a major site.

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BabyZone.com seeking acupuncturist to comment on pregnancy benefits of acupuncture:

Name: Jacqueline Tourville BabyZone.com
Email: query-2xh0@helpareporter.net

Media Outlet: BabyZone.com
Deadline: 4:00 PM EST – 25 March

Query: I am a freelance writer for BabyZone.com working on an article about singer Fergie’s use of acupuncture during pregnancy to help with morning sickness. See: http://abcnews.go.com/m/blogEntry?id=18781325 I am seeking an acupuncturist who can provide some tips/list of ways acupuncture is helpful during pregnancy, including why it’s helpful for morning sickness.

Requirements: Licensed acupuncturist (LAC)

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WebMD is looking for a Dermatologist to talk about beauty/skin care tips:

Name: Ayren Jackson-Cannady

Email: query-2xfl@helpareporter.net
Media Outlet: WebMD
Deadline: 7:00 PM EST – 26 March

Query: Looking for professional makeup artists and board certified dermatologists to give service tips on “looking good when you’re feeling bad” (i.e. when you have allergies or a cold, etc.)

Requirements: Professional makeup artist; board certified dermatologist

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SheKnows.com is looking for child psychologist/ expert:

Name: Laura Moriarity

Email: query-2xfy@helpareporter.net
Media Outlet: SheKnows.com
Deadline: 11:00 AM PST – 25 March

Query: I am looking for 20 bedtime questions to ask your children- and 1-2 paragraphs on how to communicate with children (get on their
level, make conversation age appropriate etc.) and any insight to why asking your kids questions at bedtime can help the relationship.

Requirements: short deadline- I do not need all 20 questions, but as many as you can provide- interesting and unique questions are better! Also, only accepting copy via email- no live interviews. Thank you!

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National Magazine looking for a OB/GYN to answer questions for an article on: Pregnancy: Your Childbirth Questions Answered

Name: Nicole Pelletiere
Email: query-2xeq@helpareporter.net

Media Outlet: National Online Magazine
Deadline: 7:00 PM EST – 25 March

Query: I’d like to cover five areas of childbirth for new moms expecting thier first child. -What does a contraction feel like? -How long can labor last for? -Should I get an epidural? -Will I poop while I’m in labor? -Do I really only get to eat ice chips?

Requirements: Must be an OB/GYN.

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PBS is Casting Medical/Health/Fitness Experts or Celebrities for an Exercise Series (Florida based):

Name: Glenn Edison Poyer
Email: query-2x8n@helpareporter.net

Media Outlet: Healthwise Exercise
Deadline: 7:00 PM EST – 28 March

Query: PBS Exercise Series airing to 45 million for adults over 40 casting person to demonstrate modified version of exercise. Each 1/2 hour episode ends with health advice segment where guest would also be interviewed. No product pitches please. Topics include osteoporosis, weight loss, stress release, arthritis, COPD

Requirements: Florida location. Tape begins May 20-24. Looking for fit people between 35 -70. Medical background a plus.

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Looking for Experts to Comment on the Health Effects of Sugary Drinks:

Name: Ita Yankovich

Email: query-2ww6@helpareporter.net
Media Outlet: Health Supplement -Jewish Press
Deadline: 7:00 PM EST – 2 April

Query: I want professionals to comment on the negative effects of drinking power/energy drinks.

Requirements: I would like to have quotes from doctors, pediatricans, dieticans, nutrionists etc

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Health Sources needed for an e-book about smartphones and their impact on children’s brains and on the environment:

Name: Adam Klawonn

Email: query-2wyu@helpareporter.net

Media Outlet: Amazon.com
Deadline: 5:00 PM MST – 8 April

Query: My name is Adam Klawonn and I am writing an e-book about smartphones and their impact on children’s brains and on the environment. This book will likely be preceded by several articles in media outlets about the topic before the book’s release. Specifically, I would like to talk to scientists involved in the study of neurology, the brain, human behavior, child psychology, developmental psychology, oncology, biology, ecology, geology, and hydrology. Previous experience with cellphones and the tech industry is preferred, but really, all input is appreciated. Thank you very much for your time and consideration.

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Medical Travel Today looking to interview Medical Travel Experts

Name: Megan Kennedy
Email: mkennedy@cpronline.com

Media Outlet: Medical Travel Today
Deadline: 7:00 PM EST – 1 April

Query: Seeking seasoned medical travel (traveling domestic or abroad to receive medical care) experts for contributed bylined materials for our bi-monthly newsletter. Please email me potential topic ideas, qualifications and experience with medical travel - mkennedy@cpronline.com. Thank you!

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Pregnancy & Newborn Magazine looking to interview a OB with experience in traditional birth and postpartum rituals

Name: Lisa Baker
Email: query-2×00@helpareporter.net

Media Outlet: Pregnancy & Newborn Magazine
Deadline: 7:00 PM EST – 21 March

Query: Hi! I’m looking to interview a midwife and/or an obstetrician with experience in traditional, non-western birth and postpartum rituals who can talk about the value of these practices and how to incorporate them into U.S. hospital births.

I’d also like to talk with women with different cultural backgrounds who incorporate traditions into U.S. births.

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Seeking physician to join a TV program panel discussion Mon eve, Apr 15 on generic drugs:

Name: Valerie Jones
Email: query-2w7m@helpareporter.net
Media Outlet: American Law Journal TV airs on Philly Cnn affilliate
Deadline: 7:00 PM EST – 11 April

Query: For a television program produced at the Philadelphia CNN-News affiliate WFMZ-TV Lehigh Valley bureau studio Monday, April 15 at 8:00pm. The program was to be taped originally on 3/15 but we had scheduling conflicts with two members of the panel. The American Law Journal legal talk/feature program is discussing how generic drug manufacturers may be getting a “free pass” when it comes to liability regarding their products, whereas the original manufacturer of the brand name, ‘original’ drug has been exposed to liability for virtually the same product. How could this affect doctors in their prescribing practices, if at all? Other panel members include a Philadelphia based, nationally known plaintiff’s attorney, pharma defense counsel and a pharma and business industry journalist. On the air for over twenty years, The American Law Journal airs Monday evenings at 7:00 and Sundays at 5:30 pm on the Philadelphia CNN-News affiliate WFMZ-TV to PA, NJ & DE as well as online and via YouTube. Hosted by attorney and former prosecutor Christopher Naughton, the program explores consumer, business and Constitutional issues in a panel format with attorneys, judges, law professors, elected officials, business leaders and citizens. Collegial yet spirited, the program is well regarded as a balanced forum for opposing viewpoints. Program video clips will be made available to guests for their professional use including websites and professional presentations.

Requirements: Physician can be any specialty, as long as s/he is up to date on the issue. Appearance in person at WFMZ-TV Allentown, PA studios on Route I-78 NW of Philadelphia and due west of Newark, NJ and NYC is preferred. Arrival time is 7:00pm for pre-program instructions, makeup and refreshments, half-hour production commences at 8:00pm.

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Reporter looking to interview the Head of OB to comment on newborn safety:

Reporter Name: Chaunie Brusie
Email: query-2wk0@helpareporter.net

Media Outlet: SheKnows.com
Deadline: 9:00 PM EST – 17 March

Query: I need an OB head or OB manager to comment on newborn safety in labor and delivery wards. The policies, procedures, standards of newborn safety, etc. and how they are enforced.

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Reporter looking for a neurologist to speak on traumatic brain injuries:

Name: Martha Janeski
Email: query-2wli@helpareporter.net

Media Outlet: iTriage
Deadline: 8:00 AM MST – 15 March

Query: We’re looking for a practicing neurologist to speak on TBIs. The interview will take place over email. Responses will be formatted into our health blog for TBI Awareness Month.

Requirements: PhD, Current neurologist

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New Jersey Newspaper looking to interview Emergency Room Physicians And Surgeons:

Name: Jay Granat
Email: query-20y9@helpareporter.net

Media Outlet: For a weekly newspaper column which runs in 5 NJ newspapers and a video.
Deadline: 7:00 PM EST – 3 April

Query: I would like to talk to emergency room doctors and skilled surgeons regarding how they remain focused for long periods of time when the pressure is on them. My column has included many pieces on psychology and mental toughness and I want to get the doctors’ thoughts on these issues.

Requirements: I prefer to interview doctors in the NY, NJ or CT area.

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Health2news.com is doing a story on Doctors Offices and their growing need for internet advertising. Would you like to participate?

Name: Jonathan Koenig
Email: query-2we1@helpareporter.net

Media Outlet: http://www.health2news.com/
Deadline: 7:00 PM EST – 14 March

Query: We are doing a story about how doctors are having to begin using the internet to advertise their business.

We would like to discuss this further with any practices that would like to share their story.

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Charlotte Magazine Top Doctors Issue - running a feature for the annual Top Doctors issue on miracles:

Name: Blake Miller
Email: query-2wcy@helpareporter.net

Media Outlet: Charlotte Magazine
Deadline: 7:00 PM EST – 16 March

Query: We are running a feature for the annual Top Doctors issue on miracles. We are looking to highlight advancements in health through the eyes of the patient. For example, if a medical center or research institution has developed a new procedure that makes bone marrow transplant matches easier to find and a Charlotte-area resident has taken advantage of that “miracle,” so to speak, we’d love to highlight it.

Patient OR doctor must be based in the Charlotte, NC area or took part in the medical advancement while living here.

Requirements: Patient OR doctor must be based in the Charlotte, NC area or took part in the medical advancement while living here.

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DR. OZ SHOW SEEKING FEMALE MD SPECIALIZING IN PARASITIC DISEASE:

Name: CARLY GREEN

Email: query-2w24@helpareporter.net
Media Outlet: Dr. Oz
Deadline: 7:00 PM EST – 8 March

Query: NATIONAL TALK SHOW SEEKING FEMALE MD SPECIALIZING IN PARASITIC & INFECTIOUS DISEASE FOR UPCOMING SHOW

Requirements: *MUST BE AVAILABLE 03/15 *MUST BE AVAILABLE TO TRAVEL TO NYC AREA *MUST BE PRACTICING PHYSICIAN CURRENTLY SEEING PATIENTS

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EveryDayHealth.com seeking a MD to weigh in on ADHD for an article:

Name: Jenilee Matz
Email: query-2w15@helpareporter.net

Media Outlet: Everyday Health
Deadline: 7:00 PM EST – 8 March

Query: Need MD to weigh in on ADHD, specifically how it affects adults

Requirements: ADHD

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Media seeking dietician, nutritionist for article on quick and healthy snacks:

Name: Shannon Philpott Mom.Me
Email: query-2vzs@helpareporter.net

Media Outlet: Mom.Me
Deadline: 5:00 PM CST – 10 March

Query: I’m writing an article about healthy snacks. Please feel free to e-mail responses to the outline below or contact me for an interview. I’m on a tight deadline. Please contact me by Sunday, March 10th at 5 p.m. CST.

Ideas/Concepts/Questions for the article:
1) Provide challenges to eating healthy on the go (often quick & convenient, but unhealthy) 2) Please provide examples of quick snacks that pack a healthy punch (we also need rationale as to the benefits of these suggestions) 3) Provide examples of high protein breakfasts (we also need the rationale as to the benefits of these suggestions)

Any additional input is welcome.

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National publication/news site seeking Dermatologists to comment on 5 worst/waste of money ingredients:

Name: Gina Roberts-Grey National publication/news site
Email: query-2vxb@helpareporter.net

Media Outlet: National publication/news site
Deadline: 7:00 PM EST – 11 March

Query: For a major women’s health and fitness site: I need dermatologists to comment on the 5 worst/waste of money ingredients in today’s beauty products. I need to know why the ingredient is a waste of time or money and why/how it doesn’t work.

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Radio show looking for health and wellness experts:

Submitted By: Marcus Reynolds
Title: Publicist
Contact: http://www.reporterconnection.com/index.php?p=pubse_response_query&qid=22134

Media Outlet: Radio
Company: Beachlifestyle Media
Deadline: Sun, Mar 10, 2013 – 07:00 PM Eastern Standard Time

Query: We are looking for experts in the field of health & wellness, including fitness experts to come on our internationally-syndicated radio show! The Beachlifestyle & Total Education Network have teamed up together to have an ultimate show! The networks have a listening audience of 1,000,000+ and are syndicated on 90+ stations & heard in over 70 countries! We are on two 50-watt stations: one in Pittsburgh, & one in Omaha! WRCT 88.3 FM Pittsburgh 1080 AM WWNl Pittsburgh, KLNG AM-1560 Omaha Nebraska.

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Web Editor for Fox News Magazine Seeking OB-GYN for Commentary:

Name: Stephanie Nolasco

Email: Stephanie.Nolasco@gmail.com
Media Outlet: Fox News Magazine
Deadline: 2:00 PM EST – 7 March

Query: I am working on a celebrity pregnancy story and am seeking an ob-gyn who can provide commentary, particularly on how much exercise is too much when carrying a baby. This story is for a major online news site. I am on very tight deadline. Please send an email with best phone number to contact and bio. Stephanie.Nolasco@gmail.com. Thank you.

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NEW TALK SHOW LOOKING TO BOOK EXPERTS IN EVERY FIELD! - Veria Living TV productions:

Name: Caroline Spillane
Email: query-2vv8@helpareporter.net
Media Outlet: Veria Living TV productions
Deadline: 7:00 PM EST – 12 March

Query: NEW DAYTIME LIFESTYLE TALK SHOW LOOKING TO BOOK EXPERTS IN EVERY FIELD! SHOW TOPICS RANGE FROM FOOD & NUTRITION, SEX &
RELATIONSHIPS, BEAUTY & FASHION, BUSINESS & FINANCE AND MUCH, MUCH MORE! WE ARE A HEALTH AND WELLNESS TELEVISION NETWORK AND ARE LOOKING FOR GUESTS, EXPERTS, BIOS, AND STORY IDEAS/PITCHES FOR NEW TOPICS.

PLEASE RESPOND ASAP WITH YOUR NAME, AGE, PHOTO, CELL PHONE NUMBER, E-MAIL ADDRESS AND A BRIEF DESCRIPTION OF YOUR STORY/PRODUCT.

PRIOR TV EXPERIENCE IS A PLUS AND IF SO, PLEASE SEND ALONG ANY LINKS OF PAST TV EXPOSURE.

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Reporter Looking for Dermatologists, Plastic Surgeons, and Estheticians to reveal Skin Care Secrets for an article:

Name: Sally Muxlow

Email: query-2vuy@helpareporter.net
Media Outlet: Health Affairs
Deadline: 5:00 PM PST – 7 March

Query: Skin Care counters are chock full of wisdom and beauty secrets but is this information really valid? We want to hear from the experts what these non-professionals don’t tell you and what a
consumer should really know.

Requirements: We are limiting this to Dermatologists, Plastic Surgeons, and Estheticians.

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Studio One Network looking for a Celebrity Dentist on Smiles:

Name: Winnie Yu

Email: query-2vrn@helpareporter.net
Media Outlet: Studio One Network
Deadline: 5:00 PM EST – 11 March

Query: What’s a fake smile, and what’s a real smile? I’m looking for a dentist to the stars who can tell me the difference in a fun, provocative way.

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EverydayHealth.com seeking to interview Crohn’s Disease experts:

Name: Kristen Stewart
Email: query-2vu8@helpareporter.net

Media Outlet: EverydayHealth.com
Deadline: 7:00 PM PST – 8 March

Query: I’m working on 3 articles for EverydayHealth.com about Crohn’s Disease.

Topics include short bowel syndrome, strictures and dining out with Crohn’s.

I’m looking for a variety of experts including gastroenterologists, colorectal surgeons and registered dietitians experienced with Crohn’s.

Requirements: Ideal candidates will be able to answer questions by email. Deadline is flexible…no big rush.
Please confirm email is doable as well as letting me know a little about your/your source’s background. Please also include which category you/he/she fall into (gastroenterologist, colorectal surgeon, RD).

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New Parent Magazine is seeking pediatrician for feeding story:

Name: Marygrace Taylor
Email: query-2vuv@helpareporter.net

Media Outlet: New Parent Magazine
Deadline: 7:00 PM EST – 6 March

Query: I’m looking for a pediatrician to provide commentary for a story about how breastfeeding moms can introduce their baby to a bottle, and how to successfully switch back and forth between bottle and breast when necessary.

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Working Mother Magazine is looking for psychologists for story:

Name: Jennifer Parris
Email: jennifer.parris@workingmother.com

Media Outlet: Working Mother Magazine
Deadline: 11:00 AM EST – 7 March

Query: I’m writing a story about how watching your wedding video at night time can be a relaxing activity. Is it because it brings you back to a time when things were simpler? Or because it represents hope and newness? Please email your ideas to jennifer.parris@workingmother.com with the subject line Wedding Video, along with your accreditation. I will contact the expert chosen. Thanks!

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Tamoxifen and hair loss – book author seeks MDs, Psychologists & other experts for comments:

Name: Victoria Tillotson
Email: query-2vp9@helpareporter.net

Media Outlet: Book/Website
Deadline: 7:00 PM EST – 8 March

Query: The author of an upcoming book/website assisting women with aesthetic issues during cancer treatment wants to hear from medical doctors and other cancer experts to comment on hair loss caused by tamoxifen and other adjuvant treatments. Our aim is to give women who are on long-term therapies hope and solutions for
their hair loss.

Requirements: Doctors, experts, nutritionists, RNs, etc. You will be prominently featured in our book and on our website with your credentials, publications, CV, website etc.

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Dr. Oz Medical Talk Show Is Currently Seeking Cosmetic Surgeons!

We are currently seeking cosmetic surgeons in the NY-Tristate area for an upcoming segment!

If selected – must be available to appear in NYC on Wednesday 3/20/13.

If you qualify please email: tvtalk2010@gmail.com with the following information:

Full Name:
Contact Number:
City / State:
Updated CV:
Recent Photo:

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Health.lifegoesstrong.com: Looking to interview an MD about Vitamins and Minerals When You’re 50+

Name: Celeste Perron
Email: query-2vm0@helpareporter.net
Media Outlet: Health Goes Strong
Deadline: 7:00 PM EST – 6 March

Query: I’m writing for Health Goes Strong on what vitamins and mineral supplements people over 50 might need more of, and which they should skip.

Requirements: I’d like to interview an MD (ideally) who is up on the latest research–somebody with some specific, evidence-based advice that readers might not have heard before.

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Parenting Magazine Seeking OBGYN to Give Expert Opinion:

Name: Leonora Desar
Email: query-2vmw@helpareporter.net
Media Outlet: Parenting Magazine
Deadline: 5:00 PM EST – 8 March

Query: I am writing a piece for Parenting Magazine about whether baby wipes can do the same job for less money as a new Playtex wipe designed to clean both men and women before sexual activity. Some information about the Playtex wipe: ingredients are alcohol-free and hypoallergenic, and include cranberry, chamomile, and aloe.

In addition to giving your opinion, please provide a contact phone number where I can reach you in case I have any follow-up. Thanks!

Requirements: Please be an OBGYN.

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Reporter needs to interview a dental expert: Does it matter what kind of toothpaste I buy?

Name: Adam Dachis Lifehacker
Email: query-2vm2@helpareporter.net
Media Outlet: Lifehacker
Deadline: 7:00 PM EST – 8 March

Query: I’m working on an article that helps people choose the right type of toothpaste. To start, I need to answer whether or not it matters which type of toothpaste you buy. What’s the difference between various brands? Why choose one brand over the other? What are the up and downsides of different types of
toothpaste (e.g. whitening, sensitivity, etc.)? What’s the difference between generic toothpaste and familiar brands (like Crest, Colgate, Aquafresh, Sensodyne, etc.)? What ingredients should consumers avoid in toothpaste? What are the primary ingredients that make toothpaste effective? Where does toothpaste choice rank in level of importance when brushing your teeth (i.e. is it more or less important than brushing technique, time spent brushing, etc.)?

Requirements: - You CANNOT work for or market for any dental hygiene products.
- You should be a dentist, dental care professional, or someone with other relevant credentials.

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Everydayhealth.com needs to interview a MD to explain why you’re never too old to start exercising:

Name: Jen Matz www.everydayhealth.com
Email: query-2vkk@helpareporter.net
Media Outlet: www.everydayhealth.com
Deadline: 7:00 PM EST – 6 March

Query: Need an MD to explain why you’re never too old to start exercising, and mention precautions older, novice exercisers should take.

Requirements: MD or personal trainer

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LIVESTRONG.com Seeking exercise physiologist & physician for feature: Is walking enough?

Name: August McLaughlin
Email: query-2vff@helpareporter.net
Media Outlet: LIVESTRONG.com
Deadline: 12:00 PM PST – 6 March

Query: Is walking enough? How does it measure up in the exercise for health debate?

The article will address walking, not necessarily “power walking, but neighborhood walks, walking the dog., etc.–the pros and cons, potential benefits and ways to make walking work for a non-gym-enthusiast’s lifestyle.

The interview will ideally take place via email, with a followup phone chat, as needed.

Requirements: Email interview availability (preferred) Medical and/or fitness degree

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Mainstream consumer health website seeking a diet or nutrition expert:

Email: query-2ve6@helpareporter.net
Media Outlet: Anonymous
Deadline: 4:00 PM EST – 4 March

Query: Article will be published on a mainstream consumer health website. Focus will be on the carb-cycling diet. What is it, and does it work long-term?

Requirements: Looking for a licensed nutritionist or other expert who can respond to questions via e-mail within 36 hours of pitch acceptance.

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Major Online News Site Seeking Doctor – The Effects of Absinthe:

Name: Stephanie Nolasco
Email: Stephanie.Nolasco@gmail.com
Media Outlet: Major Online News Site
Deadline: 2:00 PM EST – 4 March

Query: I am looking for a doctor and/or medical expert who can comment on the effects of absinthe on the body. Why did people believed absinthe made one hallucinate for centuries and what kind of symptoms did they reportedly experience? Is absinthe harmful in any way for drinkers today? And why, in your opinion, did it take so long for absinthe to become legal in the states? Commentary MUST be sent via email as I’m on a very tight deadline. Article is for a major news site. Please send all information directly to me via email: Stephanie.Nolasco@gmail.com. Thank you.

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Bottom Line Heath Magazine looking to interview experts on Natural Cures for OCD

Name: Bill Gottlieb
Email: query-2vfx@helpareporter.net
Media Outlet: Bottom Line Health www.bottomlinepublications.com
Deadline: 11:00 PM PST – 5 March

Query: I’d like to interview a naturally-oriented practitioner with experience using supplements and other drugless means for treating OCD: this is for an article in Bottom Line/Health newsletter; you will be the sole and featured expert.

Requirements: You’re an MD, ND, DO, PhD or other high-level, well-trained health professional with clinical experience using natural means to treat OCD, including supplements. You can talk specifically and practically about several such remedies that you have found clinically effective.

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Parenting Magazine looking to interview a Poditrist about some women whose feet stay bigger after pregnancy

Name: Elina Bolokhova
Email: query-2vhi@helpareporter.net
Media Outlet: Parenting Magazine
Deadline: 3:00 PM EST – 4 March

Query: We’re doing a short write up about a new survey that found that pregnancy may increase a woman’s foot size permanently. An expert is needed to quickly explain why that would be and suggest what shoes a pregnant woman should wear to limit foot flattening.

Requirements: A podiatrist or other doctor who is familiar with medical and health issues facing pregnant women

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Need medical expert to talk about risks of sitting:

Name: Robyn Moreno
Email: query-2vb1@helpareporter.net

Media Outlet: Las Fabulosas
Deadline: 2:00 PM EST – 1 March

Query: Need to Interview a physical therapist or doctor about the medical risks of sitting at a desk too long, with advice on how to combat, from stretches to screen alerts, etc

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Looking for a Doctor to interview about The Biggest Loser & Metabolic Health:

Name: Carrie Murphy
Email: query-2v7x@helpareporter.net
Media Outlet: Blisstree.com
Deadline: 7:00 PM EST – 7 March

Query: I’d like to interview a doctor or nutritionist about what the massively popular show The Biggest Loser must do to competitors’ metabolism…it’s SO nuts what they do to their bodies in a short amount of time. There has been quite a lot of backlash against the show already, but in order to dovetail with a growing interest in metabolic health, I’d like to focus on this for a post on the women’s health and wellness website Blisstree.

Requirements: Please be a physician or a nutritionist/dietitian with verifiable credentials. Expertise or interest in metabolic health, as well as familiarity with The Biggest Loser show is very much preferred.

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Looking for marriage therapists for feature in women’s magazine:

Email: query-2v7i@helpareporter.net
Media Outlet: Anonymous
Deadline: 5:00 PM EST – 6 March

Query: For a feature in a well-known women’s magazine, I’m looking for marriage therapists who will discuss clients they have helped overcome a serious marriage crisis. The couple must be willing to be interviewed, but names and any identifying information will be changed to protect their anonymity. The therapist will be named and must share details of how he/she helped the couple.

Requirements: Please only respond if you are willing to share interesting, challenging cases and if the couple is willing to be interviewed as well.

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Consumer Media Network seeking advice from healthcare professionals:

Name: Meredith Deliso
Email: query-2v6j@helpareporter.net
Media Outlet: Consumer Media Network http://www.cmn.com/
Deadline: 5:00 PM CST – 7 March

Query: I’m compiling interviews with healthcare professionals in a variety of fields for a professional guide. I’m looking for advice on breaking into the field, as well as a look at how you got into the field from an educational and personal standpoint. I can email you my questions if you’re interested.

These are the professions I’m seeking:

  • Epidemiologist Health Services Administrator Nurse Administrator
  • Nurse Educator Nurse Midwife

Requirements: Please only respond if you work in any of the mentioned professions. An online presence, such as a blog, or affiliation with a school or relevant professional organization is also a plus.

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DAYTIME TALK SHOW LOOKING FOR EXPERTS IN EVERY FIELD:

Email: query-2v2l@helpareporter.net
Media Outlet: Anonymous
Deadline: 7:00 PM EST – 21 March

Query: LOOKING FOR EXPERTS FOR DAYTIME TALK SHOW DAYTIME LIFESTYLE TALK SHOW LOOKING TO BOOK EXPERTS IN EVERY FIELD! SHOW TOPICS RANGE FROM FOOD & NUTRITION, SEX & RELATIONSHIPS, BEAUTY & FASHION, BUSINESS & FINANCE AND MUCH, MUCH MORE! PLEASE RESPOND ASAP WITH YOUR NAME, AGE, PHOTO, CELL PHONE NUMBER, E-MAIL ADDRESS AND A BRIEF DESCRIPTION OF YOUR STORY/PRODUCT. PRIOR TV EXPERIENCE IS
A PLUS AND IF SO, PLEASE SEND ALONG ANY LINKS OF PAST TV EXPOSURE.

Requirements: MUST BE ABLE TO TRAVEL TO OUR NYC STUDIOS FOR A TAPING. WE DO NOT PAY TALENT FEES OR GIVE REIMBURSEMENT FOR TRAVEL EXPENSES.

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Leading online social media publication is looking for physicians who are actively using social media in their professional lives:

Email: query-2v6r@helpareporter.net
Media Outlet: Anonymous
Deadline: 7:00 PM EST – 4 March

Query: Leading online social media publication is looking for physicians who are actively using social media in their professional lives. How do you use social media (Twitter, Facebook, Google+, LinkedIn, Pinterest, Yelp, Instagram, Flickr, Tumblr, blog, etc.) in your practice and what guidelines or pitfalls do you have to be aware of regarding social media in your profession? We are interested in either generalists or specialists in traditional medical fields.

Must have some kind of measurable result from your social media use over and above simply increasing fans, likes or followers. This does not have to be a monetary number, but must be measurable in some way. Increase in patients or patient referrals, increase in favorable reviews, increased communication with patients, decrease in wait times for patient questions, increase in speaking opportunities, etc., could all be measurable results if you have the numbers to back them up.

Requirements: We are looking primarily for traditional medical doctors, not chiropractors, acupuncturists or other holistic or alternative health practitioners for this story.

 


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A Look at the Facebook Power User Infographic

-  43% of accounts are Facebook power users in at least one activity
-  19% of Facebook users makes at least one Friend request every 7 days
-  35% of Facebook users were tagged in a photo by a Friend
-  27% of Facebook users sent a personal message at least once a week
-  59% of Facebook users received a personal message within 30 days
-  Female Facebook power users post more than men

The Facebook Power user

 

Need more tips on best practices for your website and practice promotions? Talk to one of our PracticeDock online specialists today!

More content you may be interested in:

How Doctors Can Control the First Page of Google

By Brittany Richards

Google is the most common way current and prospective patients find more information about your practice. Do you know what’s in the first page of your search results? Research shows that less than 10 percent of searchers look beyond the first page, so it’s important to focus on your first-page presence.

There are four key areas that should be listed on the first page of your results.

  • Website – This should be the first thing a current or potential patient sees because it has everything they need to know about what you do. Plus, you have control over the content shown so that?s always a plus.
  • Bio Pages – Every organization, association, hospital or medical practice that you have an affiliation with should have a biography of your background and current specialties. If they do not, consider submitting a unique biography to each one for them to post.
  • Your Written Content - Creating content can help reinforce your expertise in a field. Anything that you have written for other websites, particularly those that are credible, should show up in your results.
  • Social Media Profiles – These profiles are not to friend or follower patients. Social media profiles are a good tool to establish a professional list of services and specialties in a social space online. For doctors, LinkedIn, WordPress and Doctors Hangout can be a good place to start.

Now that you know what needs to be on the first page, the next step is on how to move up. Software Advice, an online guide for software buyers, recently published an article on how this can be done. Here are a few steps to consider when developing an online reputation management strategy to help own the first page of Google:

  • Start a Blog - Blog posts should be compelling and well-written. The first step is finding content that people want to read and publishing it in a space on your website. Since a physician?s audience is typically made up of current and potential patients, the content should be engaging, educational, and most importantly, easy to understand. For example, a good start is blogging about frequently asked questions or the best preventative measures for patients.
  • Edit Your Work – Google can penalize a site for poorly written content. No matter how good you are at writing, have a second set of eyes look over your work to ensure the ideas make sense and are easy to understand. Ask a colleague who is familiar with the material to edit for content, and then ask another unfamiliar with the subject for a second perspective.
  • Avoid Repetition – People do not want to keep reading the same things, so keep the topics focused but specific to the different areas of healthcare you offer services for. Also, if you are listed on different websites, write a different bio for each one and focus on what you do for each organization.
  • Share Your Content – Spread the word about your new content. When you first begin writing, be sure to promote your content to individuals that will enjoy it. Additionally, ask friends, family, patients and colleagues to share your work with their connections and social media channels.  The more content you produce and the more regularly you send it out, the easier it will be to build following.
  • Ask Others to Share Your Content - When others link to your content, it?s like a high-five in the eyes of Google. Ask affiliates, medical associations, colleagues and other credible sources to link to your material. It will further demonstrate authority to Google and build a larger following for others to read your material.
  • Be Relevant and Avoid Spam – Share your content on websites that are relevant to your material. If a website seems “spammy” and you suspect its owners are participating in suspicious activity, stay clear of that website. A mention on a relevant website such as a top association in your specialty will increase your credibility in the eyes of both readers and Google.

Building your online reputation is an ongoing process. But if you take action with these tips, you will begin to see improvements. Monitor your progress and check your Google searches weekly. By taking control of what people see about you online, you are securing your success for the new year and beyond.

 

Advance Your Practice with Medical Aesthetics

by Louis Silberman

Adding medical aesthetic procedures to your practice can be a win-win for you and your patients. From wrinkle reduction to skin tightening, there are numerous services you can offer to meet your patients? needs while also building upon your core business. Over the past 15 years, non-invasive cosmetic procedures have increased by 356% according to the American Society of Aesthetic Plastic Surgery (ASAPS). Here are some of the most popular:

BOTOX®/Dysport® - The latest data from the ASAPS shows that $1.7 billion dollars was spent on cosmetic injectable procedures in 2011, and Botulinum Toxin Type A was the number one most requested non-surgical procedure. The popularity of BOTOX®/Dysport® injections is expected to continue to rise, as more patients opt for injectables instead of surgery.

IPL Photofacial - The intense pulsed light (IPL) photofacial has become one of the most requested treatments in the medical aesthetics industry. This procedure can treat skin conditions including acne scars, sun damage, fine lines and age spots. It accomplishes this by using series of intense pulsed light beams to penetrate the skin. These beans target unwanted pigmentation and stimulate the production of collagen.

Laser Hair Removal - Cosmetic laser and light-based technology has come a long way since laser hair removal first received FDA approval in the late 1990s. Today’s laser technology is able to achieve permanent hair reduction on most skin tones and many hair colors. These advancements and the promise of permanent hair reduction have made laser hair removal the most popular cosmetic laser procedure.

Cellulite Reduction & Body Contouring - Cellulite reduction and body contouring treatments are “the next big thing” in medical aesthetics. Similar to the procedures mentioned previously, these treatments are also non-invasive. Cellulite reduction and body contouring treatments incorporate high-tech modalities from infrared light to radiofrequency — and even technology that “freezes” fat. These treatments can be performed during a patient’s lunch break, and the patient can go back to work immediately after the procedure because there is no downtime.

If you are interested in adding medical aesthetic services that can help your patients look and feel their best, there are courses designed to give medical professionals the skills they need to safely and effectively perform these procedures.

 

Louis Silberman is president and founder of National Laser Institute school of medical aesthetics (www.nlionline.com) in Dallas, TX and Scottsdale, AZ. As an expert in medical aesthetics, a medical spa owner and nationally recognized author, Silberman has been a driving force behind the organization of advanced laser safety and clinical practice courses for medical aesthetic professionals.

 

Is Email Marketing Dead? Infographic

No, It is definitely here to stay!

- Email has 2.9 billion users (vs. 901 million Facebook users)
- Just 14% of all email accounts are located in North America
- 47% of all email accounts are located in Asia/Pacific

 

What is a QR code? Infographic

Have you used a QR code in an ad or on your office door for people to easily scan and visit your website, Contact us page, Facebook, Twitter, etc to get more information about your practice and easily contact you on their phone or other mobile device?

-  2 out of every 3 QR scans come from Apple iOS devices
-  89% of QR code scanning is for information requests
-  42% would scan a QR code to get a discount voucher
-  68% of QR scans are made by women
-  Higher-end buyers aged 14 to 30 most likely to use QR codes in store
-  50% of all smartphone owners have scanned QR codes
-  55% of smartphone owners use their device to price compare in the store

Click here to see how to create a QR code for your practice!

 

 

Need more tips and advice for marketing your practice? Talk to one of our PracticeDock online marketing specialists today!

More content you may be interested in:

 

Source: SCANVEE, MOBIO, Econsultancy, nellymoser, Chadwick Martin Bailey, Empathica

FREE Webinar: Creating a Quality Patient Experience & Customer Service Will Generate More Sales

Book more appointments and generate more sales each month by training your staff how to provide the highest level of customer service. Training your staff about the patient experience and ensuring they are providing the best customer service possible will help you run a successful practice.

Join us for our FREE webinar, “Creating a Quality Patient Experience & Customer Service will Generate More Sales” on February 13, 2013. This presentation will be led by our Director of Sales Development, Greg Brewer. You?ll find out how to create an “Office Wide Culture” that will ensure every staff member truly understands what your patient needs and can guide them through the sales process ? without sounding like a salesperson.

Key topics covered in the upcoming webinar:

  • The Seven Deadly Sins taking  patient inquiry calls and how not to make them
  • Importance of taking care of your patients from the moment they contact your practice
  • How customer service is linked to your reputation
  • How to really listen to your patients
  • It Takes so Little to be Above Average in the Patients eyes
  • ?and more!

Reserve your spot for our FREE webinar today!


 

 

Need more ideas to help you run a successful practice? Talk to one of our PracticeDock online marketing specialists today!

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How To Write Exciting Blog Content People Want To Read Infographic

 

The 7 Elements of Smart Blog Content:

How to make good blog content

 

1. Must be created for your ideal patient

2. It should be helpful, informative, and entertaining

3. It should be created on a consistent basis

4. It should be able to spread quickly and easily

5. All content should be linked to at least one of your products or services

6. Always include a call to action

7. It must be measurable and produce a return on investment

 

Like #5 reads, here is my link to our marketing products and services. ;-)

 

Need more ideas for marketing your practice? Talk to one of our PracticeDock online marketing specialists today!

More content you may be interested in:

 

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